Privacy Policy

Who we are

This website is operated by Cortex IT Ltd, a company registered in England, United Kingdom. You can contact us regarding privacy matters at privacy@cortexit.co.uk.

What data we collect

We may collect the following types of data:

• Pages visited, referring pages, and navigation paths
• Device type, browser, and operating system
• Anonymised IP address
• Consent preferences
• Advertising interaction data such as ad clicks and conversions

How we use your data

• Improve the website and understand how visitors use it
• Measure the effectiveness of advertising campaigns
• Deliver relevant advertisements
• Remember your consent choices

Legal basis for processing

• Legitimate interests: analytics data to improve the website
• Consent: marketing and advertising cookies are only set with your explicit consent

Cookies

We use cookies to analyse website traffic, remember your preferences, and deliver relevant advertising. For detailed information about the cookies we use, please see our .

Cookie Policy

Third-party services

We use the following third-party services that may process your data:

• Google Analytics 4 (GA4) for website analytics
• Google Ads and remarketing for advertising
• Google Publisher Centre for content distribution

Data retention

• Google Analytics data is retained for 14 months (the default retention period)
• Consent records are retained for as long as the consent remains valid
• Advertising cookies follow Google's standard retention schedule

Your rights

Under applicable data protection laws, you have the right to:

• Access the personal data we hold about you
• Request rectification of inaccurate data
• Request erasure of your data
• Request data portability
• Object to processing of your data
• Lodge a complaint with the Information Commissioner's Office (ICO) at https://ico.org.uk

International transfers

Google processes data globally. International transfers are governed by Standard Contractual Clauses (SCCs) as approved by the European Commission.

Changes to this policy

We may update this privacy policy from time to time. Changes will be reflected by an updated date at the bottom of this page.

Contact us

If you have any questions about this privacy policy, please contact us at privacy@cortexit.co.uk.